MA Graphics and Management Brief: Week One to Five (Summary)

So over the past several weeks we have been trying to find a problem to which we could be able to refine our findings to areas, to which we will experiment with (in some cases personally) and others through primary and secondary research.
Using four approaches:
1. Public
2. Questionnaire
3. Individual Brainstorming
4. Experimentation

Public (week one)
Public findings was very interesting, where we headed out into central London with a banner saying "What irritates you?"  We had a lot of willing people that we approached to write down what irritated them and took a picture of them holing up the paper (in the style of Gillian Wearing)

In Covent Gardens

Questionnaire (week 2)

I made a questionnaire so that we could try and gain a target group, and try home in on ideas.  This was made as a hard copy, but then later uploaded to Survey monkey to which we posted links and sent out to our friends etc via Facebook. 

Questionnaire.

Individual Brainstorming (week 3)

We did individual brainstorms, to see what irritated us collectively, combining the approaches so far led us down through to particular routes and possible areas to explore deeper. 

Experimental (week 4) 

From discussing the three process, we cam to a conclusion to colate all the data we had found, and tackle 6 areas.

1. Homeless - Jason 

2. Blind - Andre

3. Recycling - Gabi

4. Elderly - Group

5. Online (E-commerce/games) - Nadine and Jamie

6. MA Room at UCA - Jerry and Yolanda

Our overall presentation which we gave to both Inji and Phil went extremly well and came out with three key areas, to which we will develop through to possible outcomes 

1. 5 Sense (shopping experience)

2. Elderly (ecommerce) / (knowledge) 

3. Recycling

These are the strong elements, which we will now delve into.