BRIEF THREE: EPSOM & EWELL

We have a new brief, which is to redesign Epsom and Ewell's identity.

This is a one week brief, which I am thoroughly going to enjoy, as identity generation is something I feel I am strong at, and as a team we sure work well...which has been observed in our identity.

FEEDBACK & FINAL (video form)

Our presentation and final execution went extremely well.  The three people who judged it gave fantastic critical feedback, which luckily we could take on board and redo for the next day.

They loved the idea of:

1. The zine being double opened (either can start at the front or the back

2. The two stories meet in the middle

3. The reader has to decipher who is the killer

4. With the use of a cipher - provided (designed by us and including the goosey type that was not legible as actual typeface)

5. There was two tubes of evidence (nail and hair)

6. The imagery and text was brilliant - good sense of it all

The only thing that let us down was the actual formation of the zine in terms of how it had been cut and binded

So we took this in straight away  Below is a link to the zine 

The link: http://issuu.com/nbrown88/docs/azidezine?mode=window&backgroundColor=%23222222

Here is the the presentation slightly changed (took a few slides out)

http://issuu.com/nbrown88/docs/000finalazide1511_execution_presentation_?mode=window&backgroundColor=%23222222

WEEK 4 (FINAL EXECUTION)

After an intense several weeks we finally produced our zine

To view the presentation fully as a PDF please follow the link:
http://issuu.com/nbrown88/docs/finalazide1511_execution_presentation_?mode=window&backgroundColor=%23222222

To view the zine online please follow the link:

Here is a few slides from our presentation which basically outlines method, our concept, and final design.

The route we took at the start to deconstruct the brief

Characters Background: -and links to theorists

CONCEPT: and mock up covers of the zine

RECAP - Weeks 1-3

So...just a quick recap really to what I have been up to recently, and why I have not updated on a weekly basis. 

My creative team was a 4 week brief, which was titled "Nursery Crimes," and the final outcome was to be a zine...of which the target audience was targeted at a mature audience.

WEEK ONE

As we were all from different back ground we had to take our research right from the very start...answering questions within the team

1. What is a Nursery Rhyme?

2. What is the aim of Nursery Rhymes?

3. Why are there hidden meanings?

4 What is a Zine?

We outlines this in our first presentation, and previous posts will take you to the link to view the full PDF. 

WEEK TWO 

We re-created our selves in terms of continuing our brand identity through the slides visually....as well as trying to bring through to our presentation our aim as a group " explosive creations"

This particular week was mainly idea generation and zine forms and experimentations. 

We narrowed down on themes of crimes and developing on the idea of serial killers...which was  influenced via the cut out type...

Along with looking into hidden messages, symbols and codes...such a cipher and zodiacs

This particular presentation can also be viewed via the previous post and there is also a PDF link 

WEEK THREE

It was at this point where my weekly posting became non existence.

As a group we had homed in on one idea and developed various prototypes to which we explored for our final.

Our reconstructed rhymes of "Lizzie Borden: and "Goosey Goosey Gander" was in the final processes, and we had  mocked up character concepts, and a Kit Of Part to which we felt was relevant for our particular Zine and its concept. 

Draft Lizze Rhyme "and 3rd verse is the original rhyme"
Illustration of Lizze (contemporary styled idea)

Typeface: Influenced by a scythe .... did not work due to it not being legible

Draft "Peter Rhyme" Influnced by Goosey Goosey Gander Rhyme
First three lines of the first verse originates from original rhyme.
Sketched idea of Peters and his shadow. 

We revised our ideas and rhyme...for the final presentation, as once we gave this presentation we realise that the rhyme needed to be in sync and run much more smoother.  We came to a decision that we did not want out characters identity (face wise) to be known...so we striped back a lot of our ideas and also looked back at our precious presentations and ideas we had looked into, as well as feedback from others to reach our final

To view week threes presentation as a PDF please go to:
http://issuu.com/nbrown88/docs/1the08finalnursery_crimes_week_3_presentation?mode=window&backgroundColor=%23222222

Hmmmm

Its been almost two weeks since I lasted updated my blog, and showing  what i have been getting up to.

The past two weeks have been extremely hectic!!

Intense work within my creative team AZIDE http://azide3creatives.wordpress.com/

But by the end of the week I promise to have more work uploaded and several in-depth posts and the Final Production of our "Nursery Crime" Zine posted....and also a digital link so you can view page by page.

BOOKS: INFLUENCES FOR THIS BRIEF

Books which have influenced so far this brief

Above are a few books that have been a major influence to me through out this brief, especially being the early stages of the brief too.  I personally purchased "Fanzines", by Teal Triggs, which a tutor of mine last year personally advised be a book that should be purchased.  This book is a personal favourite of mine, in terms of layout and various zine themes that it has chronologically gone through over the years. 

The other book which I have personally purchased is "How to Make Books", by Esther K Smith.  This book I originally purchased on the front cover and its typography and sharp contrast of red and yellow.  this particular book is fantastic though in the simple diagrams and step by step processes of how to make various book designs, which will definitely benefit for this particular zine project. 

BRIEF 2: Week Two Presentation

Time Line from start of project to present

We had our 2nd presentation for the Brief "Nursery Crimes" and this went very well. 

As a group we came together and worked on our weaknesses from previous weeks and constructive criticism and applied it to the presentation as a whole. 

We created a new layout regarding our presentation in terms of taking our identity logo and using it as a window to which the viewer will see images, illustrations, photographs etc, that are of high importance.

Below are a few images of the slides, and the link to view the presentation fully is

http://issuu.com/nbrown88/docs/the_final_nursery_crime_presentation_week_2

Team SWOT Analysis

Influences (digital)

Influence (Typographically)

Cipher (Cut out) interaction with audience

Our next step is to narrow our story down and keep the audience interested with the type of visual representation we are going. 

So over the next coupe days I will be posting several experimentations.